TestimonialCoach is more than an ebook—it’s a playbook plus personal guidance to help service firms build a real strategy for client testimonials. We believe guides alone often fall flat, so you also get coaching to tailor the approach to your unique client relationships. I’m Erik, founder of GoodSeeker, a platform for collecting authentic impact stories. After years helping mission-driven companies earn trust through testimonial stories, I created TestimonialCoach to share proven lessons.